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How Kristi Noem Could Become the New Jeff Probst

And other Trump insiders flirting with reality TV. Plus, Malibu’s bleak summer forecast and the former First Lady of France flips out at Cannes.

How Kristi Noem Could Become the New Jeff Probst

Who Wants to Be an American?

Being a member of the president’s Cabinet has always come with perks: VIP flights with no TSA lines, a fleet of chauffeur-driven SUVs and a personal security detail straight out of Men in Black. But now, in the Trump White House, one member of the administration may be getting a whole new sort of fringe benefit — her own reality show.

Homeland Security Secretary Kristi Noem made scads of headlines recently when Daily Mail reported that her department was considering a pitch for The American, a reality series in which migrants would compete on live TV for U.S. citizenship. “My dream is to do every episode in a different state,” producer Rob Worsoff told a dumbfounded-looking Kaitlan Collins on CNN. “Like, if we’re in New York, we’re doing a pizza-making challenge. If we’re in Florida, we’re doing a rocket-launching challenge. … And I’m hoping every episode ends with a town hall meeting where people vote on which one of our future Americans they’d most like to represent their state.”

No, this isn’t a John Oliver gag. Worsoff — a reality vet with credits on Duck Dynasty and The Biggest Loser — couldn’t be more serious. Nor is Noem the first Trump insider to flirt with unscripted TV. In fact, she’s just the latest in what’s starting to feel like a MAGA mini trend.

In April, Donald Trump Jr. was reportedly being pitched by someone in the “Trump orbit” to host a Discovery Channel fishing show. That project never got off the dock, but at the time it was seen as a strategic move by WBD to build goodwill with the Trump White House. Then there’s Amazon’s $40 million docuseries about first lady Melania Trump — to be directed by Brett Ratner, onetime producing partner of former Treasury Secretary Steve Mnuchin. Add in the fact that half of Trump’s Cabinet used to anchor Fox News, and the lines between politics and programming just keep getting blurrier and blurrier.

As for The American, a DHS spokesperson gave Rambling a characteristically Trumpian response: both a denial and a confirmation. “The reporting by the Daily Mail is completely false and an affront to respectable journalism,” said assistant secretary Tricia McLaughlin, noting that the department gets hundreds of TV pitches a year — before acknowledging that the show was, in fact, in the “beginning stages” of the department’s review process.

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